For Sale by Owner Signs

The best For Sale by Owner signs advertise the most important facts about your home, while projecting professionalism.

Designing an Effective Yard Sign

For a yard sign to be effective, it must be big enough so that it can be read from the road. If the traffic on your road moves at a faster speed, consider a larger sign.

The color of the sign should also attract attention from passers by. I would suggest red or yellow, with a combination of white and black text. Here is an example of one of the basic For Sale by Owner Signs.

Other than the actual sign, you'll also want to get a post or frame. If you're handy, you can build your own (just make it look professional!). Or, you can order it from the same place you order your sign (read below).

What information to Include

The goal of the sign is to alert possible home buyers to the fact that your house is for sale, and to give them a way to,

A) Contact you.

And

B) Find out more information .

So, include your phone number. If a buyer has any questions, you’ll be able to answer them quickly.

If you have your house listed online (and you should), include the URL. This will enable prospective buyers to see photos, find out your asking price, and peruse other information on your listing. This will help weed out people that otherwise wouldn’t be interested in your house.

Remember, you don’t want to waste your time showing your house to someone who isn’t actually interested in the type of house you’re selling.

If there is room left on the sign to include a couple extra selling points to pique additional interest, go for it. You can’t include everything. That’s what your online listing is for. Just add a couple selling points (large square footage, pool, etc.).

Where to Get Your Sign

Never make a homemade, hand written sign. You don’t want to look unprofessional or naive.

The easiest way to make your FSBO yard sign is to order it online. There are several online sign makers who make customized yard signs for a decent price and can have it delivered to your door in about a week.

If you know a local sign maker, that can work too, but in my experience, the easiest way to get the job done quickly, is online.

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